us collects information from our users at several different points on our website.
When you make a purchase on our site, you will have the option to create an account. By creating an account, the system will remember your personal and purchase information and the checkout process on future purchases will be fast, easy and secure. At your option, your account can also store important dates such as birthdays or anniversaries and allow you to subscribe to receive promotional emails and announcements from us (see "Electronic Mailings" belows).
Creating an account is also fast and easy: simply enter your personal information once and select your unique username and password. Then during checkout on your next purchase, just login and the system will take care of the rest. At all times, your personal information is accessible to you to review, edit, or update as necessary by clicking on the "My Account" link.
We request information from the user on our order form when making a purchase. A user must provide their contact information (ie: like name and shipping address, financial information, credit card number and expiration date). This information is used for billing purposes and to fill the customer's order. If we have difficulty processing an order, the contact information provided is used to communicate with the customer.
A cookie is a piece of data stored on the user's hard drive containing information about the user. We use both session and persistent cookies. Cookies enable us to track and target the interests of our users in the aggregate by analyzing popular areas and products to enhance future experiences on our site. Cookies do not cause damage to your computer systems or files, and only the web site that transferred a particular cookie to you can read, modify or delete such cookie. If you do not want information collected through the use of cookies, there are simple procedures in most browsers that allow you to delete existing cookies, to automatically decline cookies, or to be given the choice of declining or accepting the transfer of particular cookies to your computer.
us's database tracks the traffic throughout our site. This information is used to compile overall statistics and is not recorded at an individual level. This includes IP (internet protocol) addresses, browser type, ISP (internet service provider), referring/exit pages, platform type, date/time stamp, and # of clicks to analyze trends, administer the site and to track the user's movement in the aggregate. The statistics help us decide which products and services best serve our members and guests.
us uses aggregate information from demographic surveys, traffic patterns and IP addresses to customize our site. Aggregate information is occasionally shared with third parties for purposes such as planning or executing advertising or promotions.
